You Had Me at Hello: The Art of the Pitch

What makes one story pitch so irresistible it's a "yes" halfway through... and the next doomed for rejection?

What makes one story pitch so irresistible it's a "yes" halfway through... and the next doomed for rejection?

Three commissioning producers share real pitches they've received as they explain the art of getting your work on the air, including tips to take and traps to avoid.

You Had Me at Hello: The Art of the Pitch is moderated by Neil Sandell (CBC) and features Jeremy Skeet (Weekend America), Julie Snyder (This American Life) and Chris Turpin (All Things Considered).


Featuring

Chris Turpin

Chris Turpin has been executive producer of NPR's All Things Considered since 2002. He discovered the joys of radio while at graduate school in the late 1980s, hosting a late night alternative music show at the local public radio station, while also producing a monthly news magazine for the community station. Prior to joining NPR, Turpin held a variety of editorial and production positions at MonitoRadio. He also taught young broadcast journalists in the Balkans, Central Asia, Indonesia and the Caucuses for Internews, a non-profit organization that fosters open media in emerging democracies. Turpin grew up just outside London.

Jeremy Skeet

Jeremy Skeet is managing editor of Weekend America. He moved to California with his family in 2004 to help launch the show. Before that he spent 14 years with the BBC, serving as editor and producer, supplying the BBC World Service with its current affairs and working for the BBC Radio 4 news programs. Skeet also produced business and arts programs for BBC TV, and he started his career reporting on and from Africa

Neil Sandell

Neil Sandell is an award-winning Canadian radio producer.