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When and How to Sell Out

It's hard enough to pitch a story to a public radio show -- are you willing to risk rejection from a whole new set of people? Daniel Sternberg talks about taking all of your talents, training, and neuroses and applying them to the world of podcasting.

It's hard enough to pitch a story to a public radio show -- are you willing to risk rejection from a whole new set of people? Daniel Sternberg talks about taking all of your talents, training, and neuroses and applying them to the world of podcasting.

You will often be blazing new trails for your clients and will have to spend much of your time helping them understand what it is that you do. Mostly, you'll be applying the things that you are best at -- the things that you love -- for a whole new market full of challenges, opportunity, and fun.


Featuring

Daniel H. Steinberg

Daniel H. Steinberg is a recovering mathematician who loves to help other people tell their stories. He produces audio for Apple, Disney, Sun, Intel, O'Reilly, the ACM, and other companies and organizations. He's written a dozen books and hundreds of articles. Steinberg edits books for The Pragmatic Programmers. His favorite stories always involve his wife and daughters